When the cryptocurrency industry began its meteoric rise in 2017, CoinEx founder Haipo Yang was faced with a choice.
Although he designed CoinEx with the value of simplicity in mind, the industry’s rapid expansion suddenly made it possible to create a product with a previously unimaginable level of complexity.
Suddenly there were tens of thousands of financial assets to buy, as well as complicated products that would exceed the knowledge base of the average investor.
But there were also many people who hadn’t yet discovered the value of the blockchain space in general – people he thought he could reach with the right kind of financial product.
So this was his choice: he could build something for the expert, the cryptocurrency addict, who was already deeply immersed, or he could stick to his original values and build something for everyone, and with simplicity.
As fate would have it, Yang stayed true to his original values and has not wavered since. In the blockchain industry it is CoinEx is known as the financial product designed with simplicity in mind, a value that permeates everything from the product to the design. In fact, this is part of the reason CoinEx exists.
Founded in 2017, CoinEx is a global cryptocurrency exchange that provides a wide range of financial services including spot and margin trading, futures, swap, automated market maker (AMM) and financial management services to over 5 million users in over 200 countries and Regions.
CoinEx embodies this philosophy by acting as a broker for users. As Yang said: CoinEx addresses “the complexities while allowing users to purchase coins with ease”.
The CoinEx listing team invests a lot of time in screening the coins available on the platform, while also taking responsibility for filtering risks and helping users avoid risky assets.
The platform also includes a ‘beginner’s zone’ for inexperienced investors. This design uses a three-step guide that bridges the gap between creating an account and executing trades.
Likewise, your transaction page only contains sections that are absolutely necessary; all non-essential sections have been removed. This ensures that users can focus on actual transactions without being disturbed by unnecessary information.
An intuitive experience in the complex world of cryptocurrencies
According to CoinEx user Michael Williams, this value is one of the reasons he continues to trust the product. “I was looking for something with a fairly easy-to-use API and good documentation,” he said. And that’s exactly what you found at CoinEx.
“Overall, the functionality is really streamlined,” he said. “When I first joined, it was a fairly new platform, but they were actively taking feedback and making improvements.
When something didn’t work, I reached out via Telegram and tagged the relevant people. Usually the problem was solved within 15 minutes.”
Combining this commitment to customer-centricity with profound simplicity, the result is a trading system that uses highly complex algorithms behind the scenes, while appearing to the average user as ‘simple trades’.
The algorithm developed by CoinEx easily supports second-level trading in any currency while providing real-time quotes. By reducing the number of steps a user must take to complete a transaction, it saves time, effort and costs.
Ultimately, this kind of user experience is part of a social shift where everyday people have access to world-class tools for wealth creation. CoinEx’s commitment to simplicity is also a commitment to the freedom of everyday people around the world.
This is achieved by breaking down the barriers of financial instruments and offering easy-to-use products and services that make cryptocurrency trading accessible to everyone. By doing this, he contributes to creating a healthy ecosystem that Yang firmly believes can change the world.
Source: Live Coins
Barry Siefert is an accomplished journalist and author at The Nation View. He is known for his expertise in the field of cryptocurrency, and has written extensively on the topic. With a background in finance and economics, Barry has a deep understanding of the underlying technology and market forces that drive the crypto industry.
