Now sending money says #MODEAR

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Content Lab for that MODE

Content LAB is LA NACION’s unit for generating ideas and content for brands by distributing them on digital platforms and social networks. This content is produced for the advertiser and published by Content LAB. The writing of LA NACION was not involved in the creation of this content.

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Bank wallets today have almost three times more users compared to the same period last year

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A revolution in the everyday use of money is a fact. More and more people and businesses are choosing to do their daily work through virtual wallets, leaving behind cash and plastic cards. on the way MODETogether with the entire banking ecosystem, we work every day to provide more and better solutions for consumers and businesses.

It’s no coincidence that bank wallets have almost tripled the number of users today compared to the same period last year, and the same is true for people-to-people transfers. of these increases, MODE And banks mark a new milestone.

This merger is a step forward in creating a new terminology that synthesizes what it means to send or receive money through a wallet and each entity’s applications. A new synonym has entered our daily life and now sending or receiving money is called #MODEAR.

So, from the beginning MODE Or its extension in banking applications, people can modify the mode of relatives, acquaintances and friends just by having their mobile phone number, without using CBU or nicknames.

They can be customers of any member bank for a walk, lunch, gift and many other occasions. And, when they do, they have the option to notify the other person via WhatsApp or their preferred platform. It is practical, safe and convenient!

Announcing the birth of this new way of calling for remittances every day, MODE And banks joined the big campaign. Together and in unison, the ecosystem promoted this new concept in its own media (social networks, newsletters, press releases, etc.).

The first was the last week of September, where representatives from each bank demonstrated the experience of sending money with MODO through each banking application.

Thus, “Pollo” Álvarez, brand ambassador, Romina Giardina, Fermín Bo, Fede Bal, Luli Fernández and Diego Leuco choose #MODEAR to their friends and show them how easy it is to do this operation from the MODO app and banking apps.

Today, we bring a comprehensive solution to over 20 million bank customers who can avail our benefits through the MODO app or banking apps. Sending money is one of the many options that is growing exponentially and has become a favorite of our customers…it has earned its unique name. Thus #MODEAR was born

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Content LAB is LA NACION’s unit for generating ideas and content for brands through the distribution of their digital platforms and social networks. This content is produced for the advertiser and published by Content LAB. The writing of LA NACION was not involved in the creation of this content.

Source: La Nacion

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