Promote business fortification reconstruction in Tasajera

The Gases del Caribe Foundation and Air-e showed the progress and results achieved during the first two phases of the Hagamos Región project in Tasajera, a township of the municipality of Pueblo Viejo in Magdalena, and opened the third phase.

Developed since 2021, this social initiative has demonstrated its commitment to fostering business skills and strengthening personal and social skills.

Phase I of the project focused on fostering business skills and strengthening personal and social skills among 80 micro-entrepreneurs from the community.

During this phase, various training activities were carried out in areas such as business skills, financial education, accounting concepts, administration and safety at work, among other relevant topics.

Advice and business follow-up was also provided and training in art and trade, such as weaving in suncho and macrame, was offered.

Phase II focused on strengthening the associative group weaving in suncho and the entrepreneurs of the fish chain. Advice was given on brand development, corporate formalization and strengthening functional areas of the company.

As a result, an associative production unit was formalized, focused on hoop weaving, with the Costa Fina brand, which includes 33 artisans, who have managed to generate a turnover of more than $ 28,000,000 in the last six months .

“It is with great pride that we have completed the second phase of Hagamos Región, a program we have developed in partnership with Air-e, with the aim of continuing to have a positive impact on the communities in our areas of influence. Tasajera is an area rich in activities such as fishing and gastronomy, so we decided to bet on it and offer all the tools to the entrepreneurs, to develop a place that has everything to stand out,” said Diana Santiago, Executive Director of the Gases del Fundación.Caribbean.

For his part, Víctor De Luque, Air-e’s Social Value Manager, confirmed that the communities of Tasajera and Puebloviejo face multiple challenges in terms of poverty and social inequality.

“Many residents have low incomes and limited economic opportunities, which in turn can cause problems in accessing housing, education, healthcare and other basic services, a reality that we from Territorios de Equidad have proposed to transform,” said De Luque .

Given the results of the first two phases, Fundación Gases del Caribe and Air-e have announced a third phase of the Hagamos Región project, which aims to expand the beneficiary population and develop the business and personal skills of local micro-entrepreneurs in the community of Pueblo Viejo, Magdalena.

Source: El heraldo