It won’t be sold out in mid-August. Thanks to the international breakthrough, we cannot talk about a real recession in tourism, but the success that many expected before the summer season could not be achieved either. According to data from the Ministry of Tourism, the second week of August tends to see Italy as the second favorite destination with 39% of accommodation facilities booked online, ahead of France (+14%) and Spain (+2%). confirms. ), in the first half of August, there was an increase in airline bookings of 14% compared to the same period in 2022, primarily thanks to the international increase (+22%).
Slight decrease in participation in August (compared to 2022)
If you analyze the situation as a whole, the truth is a little less rosy than it seems. Assoturismo estimates 82 million tourists in Italian accommodation facilities for August; this is about 7.6 million more than last July, but 800 thousand less than in August 2022. “However, this is a negative signal for the industry, which has seen only positive results since October last year,” he said.
A number of factors influenced light braking. Among them are the rising prices due to the flooding and high cost of living in Emilia Romagna, at least for Italian travelers. According to Assoturismo, Italian tourists will make up 58% of the total. According to the observation of the Florence training center for Assoturismo Confesercenti, 17 million tourists are expected for the long weekend on 15 August – five nights from 11-16 August – 60% of them Italians in official accommodation facilities. The numbers are increasing over the last few weeks, but they certainly won’t be sold out: During the key period of the Italian holidays, there are many tourist destinations that have seen a surge in bookings, but at levels far from the “traditional full house”. mid-August.
Foreigners choose Italy, but Italians retreat
According to CNA tourism and trade, there will be more than fifteen million foreign tourists between 11 and 20 August, up one million more than last year and 15% higher than in 2019. States, South America, Japan, Germany, France, Spain and the United Kingdom. But the Italians retreated a little. Cna estimates suggest it will be ten million, a drop compared to both last year and 2019, the last season before the pandemic.
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Source: Today IT

Roy Brown is a renowned economist and author at The Nation View. He has a deep understanding of the global economy and its intricacies. He writes about a wide range of economic topics, including monetary policy, fiscal policy, international trade, and labor markets.