«The first bookability model for the city. There will definitely be problems, and we have the humility to think that we can try and possibly fix ourselves.” These were the words of the Mayor of Venice, Luigi Brugnaro, with whom he announced the start of the trial on the entrance fee to visit the city. In the spring of 2024, when the flow of visitors is at its highest, it is literally impossible to wander through the fields and streets without drowning It starts on the 29th ‘black mark’ day when it is literally impossible.
5 euro ticket for non-Venetians
This is the first test to cover only day tourists residing outside Veneto, so-called “hit-and-run” tourists who do not spend the night and must book entry and pay a flat fee of 5 euros. The days determined by the municipal administration are from April 25 to May 5, excluding the Republic Day weekend (June 1-2), and all subsequent weekends until July 13-14. Tourists entering the city between 08.00 and 16.30 will need to pay a ‘ticket’.
Four categories of citizens are excluded from the scope of the provision: residents and residents of the Municipality of Venice, non-resident property owners, students and workers. Children under the age of 14, residents of Veneto and persons with disabilities and their companions will not need to pay but will still need to book a visit for free. Only those transiting through Piazzale Roma, Tronchetto island and the Maritime Station, and those accessing smaller islands (Lido, Pellestrina, Burano, etc.) will be completely exempt.
Reservation can be made via a web platform and through a special application: at the end of the procedure, visitors will receive a QR code, which will be randomly checked by operators of a specialized company and, if necessary, supported by local police officers. . For this purpose, eight gates will be installed at access points to the city. “We will not be able to verify the codes of all visitors, there will definitely be those who manage to be clever,” Brugnaro explained, “but we will try to be as meticulous as possible”.
The municipal government will invest approximately 3 million euros in this experiment and its estimated income will not exceed 700 thousand euros. “We are not looking to make money with this test, because it will cost us more than we collected,” the lagoon’s mayor said. “We want to measure the impact and potential effectiveness of bookability.”
Source: Today IT
Roy Brown is a renowned economist and author at The Nation View. He has a deep understanding of the global economy and its intricacies. He writes about a wide range of economic topics, including monetary policy, fiscal policy, international trade, and labor markets.