Eni launches new eni.com to talk about the world of energy and the energy transition

In the ever-changing context where energy is a pressing issue, the new eni.com responds to the needs to fully convey Eni’s decarbonisation strategy, which is characterized by the development and use of specialized technologies to enable safe and increasingly clean energy sources and the diversification of energy sources. .

The website was designed to allow users to discover and understand Eni through a divided narrative structure. Vision, Actions, Products. The new eni.com creates and connects a clear link between the Company’s strategic vision to achieve Net Zero by 2050 and concrete actions such as the optimization of the upstream portfolio through progressive decarbonisation, together with the expansion of biological, renewable businesses and circulars. economy and the resulting services and products.

The new portal has the same goals as Eni: to become increasingly sustainable, efficient and accessible. It has a redesigned interface that follows the principles of simplifying the language and navigation, helping to reduce emissions through optimization of images and design elements to create lighter and more efficient loading pages. Thanks to the innovative organization of the contents, the narrative is linear, allowing visitors to more easily orient themselves within a direct and simple story to discover. The new version was developed following the Web Content Accessibility Guidelines (WCAG) to support an inclusive site that is accessible to people with disabilities.

The renewal of the Eni.com website is a project in which Eni’s external communication management and ICT function worked in collaboration with EY+M&C Saatchi, one of the leading agencies in the sector. The technological part was developed in cooperation with Exprivia for System Integration.

Source: Today IT

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