Does making the Christmas tree earlier make us happier? Psychologist explains what Christmas hype is

There are those who put up a tree in November and those who really can’t stand Christmas and the holidays. The English psychoanalyst Steve McKeown argues that those who decorate their homes well in advance are, on average, happier than others because they choose to evoke feelings that take them back to their childhood, to make room for a non-melancholy nostalgia, which excites and provokes a certain good mood. And from what we can see on Instagram, the majority, and above all, the influencers (sponsorship and adv network) are certainly happier than the followers, since they have been decorating their homes since the last month. 🇧🇷In fact, decorating your home with wreaths, tinsel and mistletoe is new to many people – psychologist and psychotherapist Matteo Merigo explained to Fanpage.it – No matter that it is repeated every year, it is still something new compared to everyday life, it takes us out of the stress of routine and gives us new energy and positivity. For influencers, then, there is a separate discussion: they constantly need to show something new to their followers and for that reason (and also to convince them to buy) they anticipate embellishments and embellishments”.

Christmas is not the same for everyone

Now, it’s not that if you wait for the canonical December 8th to build the Christmas tree, you’re not any less happy than the others, it’s probably just more patient. For those of you on the Grinch team, Christmas can truly be anything but a merry time. 🇧🇷The nostalgic aspect that Christmas brings with it is composed of two elements – explains the psychologist For some, nostalgia is a pleasant dip in the past, in that magic that children experience, for others, however, going back in time is not at all pleasant, just think of those who are trapped in a distant and traumatic memory.”🇧🇷 The reasons can be differentVacations can bring up unstable family situations, they remind us of people who are no longer there. Still others can’t stand the saying “At Christmas everyone needs to be nicer”, considering it a feel-good attitude and insincere”. For others, however, the holidays are a difficult time for practical or economic reasons: “The freelancer knows that he will work less and this prospect may worry him. Other people are stressed with the chaos, with the traffic that fills the streets throughout the month of December”.

the christmas hype

Those who have a keen ear only need a few notes, a few chords, to understand that Christmas is coming. The party’s soundtrack has a precise first and last name: it’s called Micheal Bublè. When “Holly Jolly Christmas” starts at the cash registers, it means we’re here, every other holiday or birthday (including Black Friday) has passed, now the goal is Christmas. For some, lights, songs and garlands have the effect of pungi, a tool used by snake charmers to hypnotize reptiles, they are a magnet, impossible to resist everything on display in the windows. And even if spending forecasts for this year are low, the Centro de Estudos Confimprese estimates that the budget for family gifts will fall from 308 euros last year to 276 euros, Christmas certainly continues to be the time of year when more easily wears out. 🇧🇷Shopping, especially on special occasions like Black Friday or Christmas, is always a particularly rewarding moment, especially in difficult times like the one we are all experiencing right now. 🇧🇷 explains the psychologist And our behaviors, despite the crisis, remain so predictable that the big brands manage to intercept future needs and generate hype, expectations. Thus, desires are created in us that seem to be appeased only with their satisfaction: we want a smartphone, a watch, a sweater and, the moment we buy or receive it, we feel more alive. But the realization is only temporary: it is Freud’s pleasure principle. Pleasure is by its very nature insoluble: the moment we buy something, satisfaction is resolved for that moment, but sooner or later there will be something more beautiful to buy.” And it will be Christmas again.