Ainoa Buitrago: “The beauty of music is that it gives you space, you have to find it”

Ainoa Buitrago Has something to say. And not just with your music. At only 24 years old, the singer from Madrid is one of the artists with the clearest ideas about the current scene. His language is like his songs, it comes from the heart. Now, with a new sound, he visits Mundo Deportivo and talks not only about his latest song, but also about the tour and the moment the music industry lives in.

Exploring “Cada día”, his latest song, is born

Although different from what we are used to, “Cada Día” is also part of Ainoa Buitrago: “This song was not born from the search for a new sound, it was created. We started acting a little crazy, but when we finished we were like, ‘Wow, that’s cool’ ». However, this is clear. My songs are mine and come from my soul, no matter how different the sound is, it doesn’t change much.”

“This new sound If I had to describe it in one word, it would be “explore”. Since I have the opportunity to write my songs, let’s try and see what happens. Find a sound and see how we dress it up,” he says about how his last song came about, which he says he likes to play live.

It is not the first time that Ainoa Mundo has visited Deportivo. The Madrilenian was on our set in November 2021. A little over a year later and more confident than ever, the evolution of her career is latent: «I did not expect what I have achieved in such a short time. I come from composing songs in my room, listening to a lot of original music. Everything developed very quickly.”

“I did not expect what I have achieved in such a short time”

The fast pace of the music industry

Although he managed to find his place Ainoa Of course the rules of the game are not the same for everyone: “Ultimately everyone in their house can make a song and produce a song. But of course you enter a competitive world where you release a record on a Friday, just like Bad Bunny. So you think I’ll never be number one. I’m on the same platform, but I can’t keep up with Bad Bunny. Nor with José Mercé, those are people with a super long journey ».

“We all consume music at a rapid pace. Every Friday, every week there is new music. Issues are released every day, 24 hours a day. And that’s why I’m singing to you now “Titi Asks Me” which broke out last year and is already old. Even as people consume that music, our conscience is to say, “There’s milk work behind this.” It also fits very well with the genre of music being released. For example the urban genre or the songs that play in clubs… My songs will not sound in clubs, I can do reggaeton and I do a lot. But a song by Dani Fernández, Paula Mattheus or mine is a different process. These songs will reverberate in other places,” he reflects on the industry’s acceleration.

He does make it clear that “the beauty of music is that it gives you space, you have to find it. Yes, it’s true that those of us who put out music every month, a month and a half, are working on that too. But I think it’s going a bit slower. A 12 track record where you have to record real drums, a bass, you have to arrange, you have to do a string quartet, that can’t be compared to a beat made with Splice, which takes a lot less time. And I don’t devalue people’s work at all, but it’s a different process«.

“We can’t release music every two months because you have a tour, you have a promotion, you have to write and produce, record, shoot a music video, you have to mix, master the song, everyone on your team has to agree… And you only have two months to do it. An artist like me, who makes a living playing, can’t stop playing to do all this. You end up committing emotional suicide and saying, “This isn’t giving me life.” We find a middle ground where you say I will not stop making music, but I will not become a slave either”, Ainoa Buitrago concludes.

“An artist like me who makes a living playing can’t stop playing to do all this”