Van Hasselt and Van der Lely became involved in the prevention agreement. This includes various conventions, such as the need to deal with alcohol at school. Van Hasselt: “We actually know that the most effective measures are price, availability and marketing, and very few measures are taken there. But it’s up to the politicians, not us.”
One of the objectives of the Prevention Convention is to reduce excessive alcohol consumption among young people by limiting alcohol advertising. Van Hasselt: “Unfortunately, there has been no development in recent years. “Something really needs to be done there,” he says. Teenagers are especially sensitive to advertisements.
You can reach young people very easily, especially on the internet. Van Hasselt: “They don’t actually measure. Many people view the ban on alcohol advertising as contempt and believe that people should be able to choose freely. But young people are certainly much less free than they think. They are completely free. seduced by the drink commercials.”
Source: NU
John Cameron is a journalist at The Nation View specializing in world news and current events, particularly in international politics and diplomacy. With expertise in international relations, he covers a range of topics including conflicts, politics and economic trends.