Two Things Above: Netflix Introduces a Love Button, a Customizable Content Customization Option

Two Things Above: Netflix Introduces a Love Button, a Customizable Content Customization Option

The streaming service adds a third option for evaluating content; If this new button is selected, it will offer series and movies with the same actors, screenwriters or producers, regardless of whether they have a thematic connection.

Netflix integrates a new rating button.  Netflix has introduced a new button so users can indicate that they like content on the platform and that it can offer them more personalized series and movie alternatives.
Netflix integrates a new rating button. Netflix has introduced a new button so users can indicate that they like content on the platform and that it can offer them more personalized series and movie alternatives.

Netflix Into a New button So that users could Indicate that they like the content on the platform And that it can offer them more personalized series and movie alternatives.

This is the icon in which it appears Two fingers above And is located in the rating section, where there are currently two options: “Like” with the index finger up and “Dislike” with the index finger.

“Time has shown that these feelings are possible Goes beyond simple “approval” and “dislike”. “Alternatively, if you’re told that you really like something, you’ll get the recommendations you see on your profile to better suit your tastes,” said Christine Doig-Cardett, director of product innovation.

thus, The “I love you” option, which has already been launched in the Netflix version for TV, as well as for the Internet and iOS and Android devicesServes to refine the taste and that the platform can make more accurate recommendations.

Until now, users who added a movie or series “Like” would see other content in their recommendations section on similar topics, while those who clicked “I do not like” would stop seeing these types of recommendations.

However, with this new button the platform gives another Recommendations related to the series itself and this portion, for example, of some of its actors Or that they are from the same filmmakers or screenwriters.

“For example, if you loved Bridgetton, we would offer you more titles made by Schondaland or with his actors,” Doig-Cardett added in the letter.

European Press

Source: La Nacion

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