YouTube now lets you block ads for more sensitive topics

Google is expanding the number of sensitive ad categories to allow users to further limit ads that are annoying or annoying to them.

google It adds several new “sensitive ad categories” to the ad settings center to help users avoid ads they find strange on YouTube and the Google Display Network. The company first introduced the feature in 2020, allowing users to restrict alcohol and gambling ads. This helped the vast majority of people who wanted to avoid alcohol or gambling content, but lost many who wanted to see fewer ads related to other sensitive categories.

Originally founded in 2005, Google bought YouTube a year later. Since then, it has become the largest collaborative video streaming platform and the second most popular website on the entire web after Google. According to YouTube’s own data, the platform has more than two billion monthly users who watch more than one billion hours of video per day. The company already allows users to block ads related to some questionable categories, but expanding the policy will allow users to block ads on other potentially inconvenient or traumatic topics.

YouTube is expanding the number of “sensitive ad categories” to allow users to further limit the ads they see. Three new categories are dating, weight loss and pregnancy and parenting. The option to restrict the above ad categories is available not just on YouTube, but across the Google Display Network, which the company claims is a group. “Over two million websites, videos and apps.” According to the statement (Mit 9 to 5 Google) According to Karin Hennessy, product manager for ad privacy at Google Group, the new options will provide users with greater transparency and greater control over their ad experience.

Easily limit annoying YouTube ad categories

To restrict ads on YouTube and the Google Display Network, sign in to your Google account, go to the ad settings page and scroll down to:Sensitive ad categories on YouTube† Then select the categories to be restricted and click “see lessButton next to it. Keep in mind that this won’t reduce the total number of ads, but will replace ads in restricted categories with other ad categories that aren’t necessarily controversial or clunky.

Also note that excluding certain ad categories does not exclude all references to those products in all ads. For example, Google pointed out that people who choose to restrict alcohol ads may still see alcohol in other ads, such as an airline ad showing someone drinking champagne. In addition, users may also see ads from restricted categories if they watch videos related to those topics. And yet the ability to restrict ads from unwanted or annoying categories is good and google It says it will add more categories in the future based on user feedback.