Electric toothbrushes featuring internal cameras and built-in water flossers have arrived on the French market to transform daily oral hygiene routines.
The new generation of personal care appliances combines traditional brushing with automated flossing to help consumers maintain healthier teeth.
Technology innovation specialist Anicet Mbida presented the latest models on the morning news show Bonjour ! La Matinale TF1, describing the devices as a major breakthrough in dental equipment.
Mbida explained that dentists routinely instruct patients to spend two minutes brushing their teeth and to use dental floss to clean interdental gaps. Dental flossing is recommended by hygiene experts to dislodge trapped food particles and reduce interdental bacteria. To eliminate the extra step, manufacturers engineered a water jet mechanism directly inside the toothbrush head.
The integrated water flosser operates selectively, triggering a targeted spray of water only when the head passes between individual teeth.
Internal camera streams video to mobile phones
To ensure the water jet hits the correct area, the toothbrush relies on a miniature camera embedded in the brush head that detects gaps between teeth.
The camera streams a live video feed directly to a user's mobile phone. Mbida said the feature allows individuals to see exactly what a dentist sees during an oral examination.
According to Mbida, the real-time visual display helps users confirm that their mouth is thoroughly clean and ensure no food debris, such as a piece of salad, remains stuck in a corner.
Despite the high-tech features, Mbida noted that the device carries a significant price tag, retailing at 480 euros.
Survey reveals low rates of correct dental brushing
The release of high-tech toothbrushes comes amid concerning data regarding national dental habits. A 2025 barometer survey published by the French Union for Oral Health and consumer healthcare company Haleon revealed that only 32 percent of people in France brush their teeth correctly.
The French Union for Oral Health, known as UFSBD, is France's leading national organization for dental professionals, dedicated to public health education and oral hygiene standards. Haleon is a major global consumer health group that produces household oral care brands.
Dental health organizations recommend brushing teeth at least twice a day for two minutes each time, alongside daily flossing, to prevent plaque accumulation and gum disease.
Water flossers use pressurized streams of water to remove plaque and food particles from tight spaces between teeth that standard bristles often miss. Oral irrigators were traditionally standalone desktop appliances with water reservoirs, but miniaturization allows manufacturers to fit pumps into handheld toothbrush handles.
Bonjour ! La Matinale TF1 is a morning television broadcast on TF1, France's dominant national commercial television channel. TF1, short for Télévision Française 1, remains France's most watched network, featuring regular tech innovation segments on its morning magazine show.
